Why You Should Never Choose to Advertise on Television

Television advertising is a popular medium for conveying a mass message used by many companies to promote their products and brand. It consists of various forms such as cable, satellite and terrestrial. Television provides creative opportunities, and many audiences can get access to it, and multi-sensory appeal. Television sales offers numerous advantages and powerful impact businesses. However, television as the medium of advertisement has some limitation that inhibits its effects, especially for small companies. Here are the reasons why you should never choose to advertise on Television.

taobao agent Cost
This media of advertisement is relatively expensive compared to press media. The advertising cost is high than forms like radio, magazines, internet advertising and newspaper. The quality commercial is costly to produce. This media has the highest price for any traditional media.Before buying spots ads, you must pay for production. Many people opt to use companies that develop the creative message and concept, to save money you can hire a writer and actor to save your money.

Fleeting messages
Television has fleeting words, unlike newspapers and magazines. Television sales runs for about one minute then it disappears. At the moment, you have to capture the attention of viewers and hit them with the persuasive message. You should expose someone to an ad three to 5 times before he remembers it. This enhances the negative point about high relative costs.

Changing The Message 
When television commercial is produced properly, it is the hard task to change your original message if you messed up. When a company or business want to make the special advertisement, the new spot, or new service or product time slots need to be bought, and it can be time-consuming. However, other social media like radio voicer and banner ads can be produced in house, efficiently and quickly.

Tracking
Television advertising usually relies on third party audience tracking companies to determine the target audience and demographics. However, their tracking technology has significantly improved with a proliferation of digital TV but does not offer the level of performance tracking and audience as online media. This gives the reason you should never choose to advertise on Television especially to smaller business searching to see clearly the returns on advertising investment.

Intrusive
Many consumers regret on the invasive nature of television advertisements and find the best way to evade commercials. This lessens the effectiveness and efficiency of advertising using Television. Users take time out to a market to surf programs on other channels.

Waste
The television advertisement is short lived it takes at least 30 seconds which less to create the impact on the viewers. This shows that it need several times to achieve message retention but in most cases it is not aired several times this shows it is the waste of money. It also needs demand of media time this leads to wasting of their crucial time.

Limited Attention
Some limited viewers pay attention to Television sales advertisement.This is due to increase the number of channel zapping thus people change channels or zip to escape commercials or forward through commercials if they are watching a movie. People these days prefer to purchase cheap tablets from taobao china english site to watch watch tv dramas when they have free time.

Doubtful 
Consumers lack relevant information on products and services ant this can make tv advertisement can be doubtful and obscure. Furthermore, some advertisement is not intrusive or creative thus it will not attract many viewers. These reasons satisfy you why should not television sales to make advertisements.

Top 5 TV Shows That Give the Best Wedding Advices

Everybody wants to have a grand wedding with a unique celebration that they will remember for many years to come. But as a wedding is one of the most important events in your life, the planning becomes pretty hard and often people get stuck when it comes to details. In such situations, TV shows come to your rescue. You can relate to the brides and bridegrooms, learn from what they planned and also learn from their mistakes as well. So if your wedding date is near, we recommend you watch these shows.
1) Say Yes to the Dress ( TLC)
say yes to dressIf you are wondering about the choice of your wedding dress, here is the show for you. Such was the popularity of this show that TLC even made two-spin offs on the original version Say Yes to the dress: Atlanta, a southern version and Say Yes to the Dress: Bridesmaids. All these are helpful to the brides in knowing about the wedding dress types as experts from popular boutiques all across the country advise you on what wear and what not. Brides can choose between tons of style and have numerous wedding advices from owners and consultants of shops. You can get an idea of what you really want and later search for them in the wedding gown boutiques in Malaysia.

 

2) My Fair Wedding ( WE Tv)
my fair wedding
This reality show, which you can also watch on Netflix, is a reality show where celebrity wedding guru David Tutera plans and assists to-be brides in their wedding plans and makes them a memory for a lifetime. Tutera arrives just three weeks before the big day, and mostly scraps the old plan by the bride and runs the show for the next 21 days. With this show, you can watch and learn how to plan like a mastermind and what errors to avoid.

 

3) Bridezillas( We Tv)
bridezilla
This much hyped show present stories of to be brides, who often are somewhat crazy, uncontrollable, and mean and determined to get what she has planned for her wedding day. This show is for women who are on the brink of losing it. So watch the show and feel assured and confident that you haven’t reached their level yet.

 

4) Marriage Boot Camp
Marriage Boot Camp
This show focuses more on the relationship part rather than the planning part. Often, in the heat of planning for a perfect wedding, you forget the most important thing-that you will be marrying the person of your dreams. This show puts 5 couples, who are having marital problems in a house and puts them through some drill and exercises. As you follow their journey, you realize what the problems were, and how were they able to resolve it, if at all they did.

 

5) Four Weddings( TLC)
four weddings
Another killer reality show by TLC, Four Weddings brings together four to-be brides who are planning for their wedding and makes them compete for the best wedding and honeymoon. Each bride attends the other three weddings and gives hem ratings on aspect of their over-all arrangements. It is a great show to learn what can work in a wedding and what does not. What makes this show special is that Adele Wechsler had sponsored all the wedding gowns on set.

5 Common Tools Used by Artists and Designers

wrench-tool-brown-tiny-app-icon_fyBkx0Ud_LToday the market is flooded with tools that are made for artists and designers. Any design tool can be located but, it is all the more important to select the right tool. There are a few tools that are commonly used by designers and artists.

Every designer as well as artist will need the right tool to do their work with perfection. Excellent tools are available today to enable artists and designers to execute their task with fastness and efficiency. Here are five tools that are preferred by most of the artists and designers.


1Graphic Design On Screen Showing Graphic Designer Or Digital Artist.Graphic Design Software

While designing page layouts, the designers want to ensure that the page appears artistically beautiful and impressive. The Graphic Design Software ensures perfect combination of text and graphics. Apart from handling the graphics the software has typographic control also.

Those who want to design and create newsletters, posters and brochures use the high-end programs for page layouts. The graphic design software is a tool which is commonly used by artists and designers in desktop publishing. They use this tool to lay out the pages. This tool has also nice features for handling text.

 

2.Adobe IllustratorNX_artist_painting_rear

Adobe Illustrator is a professional tool commonly used by artists and designers. For those who want to design and create a professional website this tool is very essential. Adobe Illustrator is mainly used for creating letter heads, web page layouts and logos. Apart from consumer level programs when high-end web pages are to be designed, the designers opt for the advanced software known as Adobe CS4. The Dreamweaver program for designing can be integrated with Adobe. When designs are created using Adobe Illustrator or Flash, they can be seamlessly exported into Dreamweaver and for this process no third-party software is needed.

Adobe software enables the designers to get a preview of the design that they have created using any of the browsers like Mozilla Firefox, Safari or Microsoft Internet Explorer. With the help of all the advanced features, artists and designers are able to get the best results by using Adobe Illustrator as their professional tool for creation of websites. Adobe Illustrator is one of the most favorite tools of designers and artists. It is a vector based program and the vector graphics can be scaled to any proportion without sacrificing resolution or quality.

 

3.Image Esearch-images-simplicity-icon_M1YLApUd_Lditor

Artists and designers commonly use Image Editors as valuable tools for creation as well as modification of graphics and photographic images. Image Editor is flexible and intuitive tool that helps the artists and designers in the creation of special effects, conversion and blending of images and for colour enhancement. Photoshop CS4 is one of the best image editors.

Photoshop CS 4 has core image editing features such as color rectification, manipulation and seamless blending of images. When pictures and images require enhancement, the designers depend more on Photoshop. Picasa is another image editor which is a much simpler tool when compared to Photoshop. Designing and creation of high-end web pages require a variety of tools.

 

4. DSLR

Miniature man cleaning camera lens. Macro photo For artists and graphic designers, a DSLR of good quality is a very important tool. A graphic desig
ner will certainly find it miserable to work without a camera. The designer may not be incorporating his own shots throughout his creations. Most of the shots are used for gathering images that are to be used as textures or backgrounds or for documentation of ideas. A good quality DSLR makes the artist or designe
r well-equipped.

The photos produced by compact digital camera get speckles on them known as digital noise. But the photos by DSLR are free of digital noise and as a result the picture is of much better quality. Another great advantage is that DSLR can take pictures in RAW
mode. When in RAW mode, the camera is able to gather more details and it offers more flexibility while editing the photos. In all situations, the DSLR will focus on the subject much faster than compact digital camera. In low light the speed of DSLR is more obvious. DSLR has lenses with wide apertures. The apertures are wider than the zoom lenses of compact digital camera. As a result shutter speed will be more thereby allowing more light into the camera. Also the photographer will be able to control the depth of field in the photo.

5.fish-image-on-tablet_fkQ8Y8UO_L Image Optim

Image Optim is a free open source tool used by web designers for optimizing the size of images. Once optimized, the images occupy less disk space and get loaded very quickly. This tool facilitates removal of unwanted colour profiles. Image Optim can manage JPEG, GIF and PNG. The various optimization tools such as PNGOUT, extended Opti PNG and JPEG tran are seamlessly integrated by Image Optim. Image Optim is the ideal tool for publishing images on the web. MAC and iPhone applications are made smaller by Image Optim. Method of using this tool is very simple and easy. The images or folders are just to be dragged and dropped into the window.